Snowmass Village
Aspen, CO. USA
Like Aliens Landing In The Ozarks, This Aspen Sales Center Straddles Two Worlds
Seldom in our work have contrasting elements been so dramatically juxtaposed as in this bold Aspen ski resort sales center. In a surprising alliance of styles, huge, sweeping sheets of gleaming, angular metal coexist in the space with rough, rustic barn wood, for an effect described as “Daniel Boone Meets Blade Runner”. This Snowmass Village Presentation Center occupies an historic building in downtown Aspen, with an aesthetic inspired by the mountains & ranching history of the area. Typography and graphics are strongly contemporary, yet displayed with a hand-hewn spin. A hand-painted site map with key details in raised aluminium or a sleek leather couch look especially modern, set off against a plain pine floor and backwoods log tables.
The larger fixtures presented an additional challenge. Due to the massive scale and weight of this installation, special engineering was required to get it all safely into place over a simple wood floor considerably weakened by a fire 100 years ago. Ultimately, the pieces were hung from the ceiling.
Real Estate Presentation Center Design
3DS can design and build discovery centers that effectively communicate your project vision, help to implement your sales strategy and enhance your clients’ overall sales experience. Our discovery centers convey the storytelling aspects of your real estate or resort development in an emotionally engaging, interactive manner. They also display and promote your project’s key benefits and features to best advantage through the creative use of experiential modeling. A 3DS discovery center is a focused, hard-working, strategic sales & marketing tool that can serve as the physical core of your entire sales process and increase the perceived value of your product.