4848 Retail
Snowshoe, WV. USA
Everything New Is Old
Everything in the 4848 Store is brand new, but everything looks old. This retail ski shop, in Snowshoe, West Virginia, is a perfect example of what we call our “Store-In-A-Box” concept. It was created entirely by 3DS, from floor to ceiling, including all branding. It looks and feels like a warm, rustic old store, but behind that “Ma & Pa” front end hums a modern merchandising machine, with smartly organized powerwalls and free-standing retail display units. The space seems to go on forever, with inviting new sections at every turn, letting shoppers browse to their hearts’ content. We finished the store’s seamless look with beautifully stylized historic photos in the windows, distinctive signage and custom accent lighting throughout. The one actually old component is the repurposed old farmhouse doors, in all their battered, paint-peeling glory. We used those as the core of the floor-standing display units – because, sometimes, old really is better.
Retail Science, Practically Applied
3DS is an experienced designer and fabricator of effective, strategic retail spaces and contemporary retail interiors. With hundreds of successful projects across North America, we’ve developed a deep understanding of retail science and sales strategy – how to use space to maximize revenue per square foot; how to direct foot traffic and drive sales; how to amplify your visibility in a given environment – considerations like these are essentials of responsible retail design and fabrication. 3DS draws on the essentials and many more, to provide a professional approach to help realize your business goals. We place a high value on a collaborative relationship with our clients. Understanding what you want to accomplish allows us to do a better job of creating design/build retail spaces that can actually accomplish it.
“ We had very little initial information on 3DS and, to be honest, were a little uncertain about the final outcome. Snowshoe is quite remote and more than half a continent away from their home base. Well, we were pleasantly surprised. They did a great job, all the way from the coordination and communication to delivery of the finished product.”
- Mark Rotellini / Director of Retail Development
- Snowshoe Mountain Resort , WV